I’m really thinking about making my weekly newsletter a monthly newsletter.
One of the main reasons for this: Facebook. The Core Fellowship has a group for the worship gathering, and the Front Porch has a group for events. On top of that, Socrates Cafe has its own group. The Front Porch events group is one I use every week to invite people to weekend events. The other two I don’t use much at all.
I have to remember that the whole purpose of writing a weekly e-newsletter to begin with, was to remind people about the upcoming weekend’s events. Now I’m finding that only 15-20% of the people who receive that letter actually open it, and I think part of the reason is that it’s redundant. So many people are getting their invites from Facebook, that there’s no reason to open a newsletter. Once a month should be plenty from here on out.
Now that I’ve touched on how Facebook is the future, I’d like to air out some ideas on the future of Facebook. I think if they’re smart, they’ll will start enabling users to actually create their own websites on FB. Similar to Myspace, but cleaner, with options for multiple pages and a higher level of user interaction. Let me break it down:
1) For a small monthly or yearly fee, allow users to create a page for themselves (or their company, church, band, organization, etc) that retains Facebook’s clean interface, but provides numerous customizable graphic options, content possibilities, and user-friendly video and audio players.
2) Allow the creators of these pages to set up multiple tabs, just like a website would have multiple pages. For example, a band could have a tab for their schedules, one for mp3s and videos, one for bios, etc.
3) One of these tabs should be a “members only” page, where people can “join” the website (much like pages have fans, now) and take part in discussion boards or chat rooms. People then would not only be able to see what other fans are online at the moment, but could engage them in conversation, either one-on-one, or in a group conversation setting.
I think these opportunities would have a huge appeal for many different types of Facebook users. Think of it…
-Bands could finally abandon the pain-in-the-arse Myspace, and help their fans to really network with one another.
-Many churches and small organizations wouldn’t even need a website anymore, or at least not a very complex one. I know lots of church websites that have tried to have chat rooms, discussion boards etc, in the past, but found that they were too small to make it happen. On Facebook it might actually work, and it would take the burden of the technology off the church itself.
-What else? There’s a lot of possibilities here… how do you see the future of Facebook?