And Don't Forget To Tip Your Waitresses...
You know I am really passionate about a topic when I never run out of metaphors or illustrations to get my point across. And here's the second one in a row in the food service category.
Last night Christina and I were having dinner with another couple at a restaurant downtown. The table we sat down at was a bit grimy, so we asked our waitress if she could clean it up. She acquiesced, but none too enthusiastically. When it was time to order, Christina and I ordered a single entree, to split, and the other couple ordered the same entree, to split. The waitress didn't seem too excited about that either, and I wondered if it was because she knew our check, and thus her tip, would be minimal.
All in all the service wasn't terrible, but it was painfully austere. Until she brought the check, that is. That's when she started joking around about who's bill was whose, and suddenly acting like she was one of those fun and friendly waitresses. I wanted to ask her who she was... because our waitress is the one without that smile on her face. But I didn't say that. I just played along, since I was more concerned about our conversation with the other couple than with our waitress' behavior.
But when Christina and I talked about it on the way home, she made me realize that our server had intentionally waited until check time to put on her happy face, so as to supplement her tip. And why not? After all, it's a lot of work being a good server. It's exhausting to be friendly and helpful all the time. And according to the primacy/recency effect, people only really remember the first thing, and the last thing, and not necessarily even the first thing if the food is good. So why not save your energy, and simply make a good last impression to boost your bottom line? Makes sense.
But, as Christina said, it also makes one feel used. It makes it painfully obvious, upon reflection, that your server is only interested in one thing: him- or herself. Even most good servers probably don't actually care about you, the customer, as a person, but at least they believe in serving you well, and doing a good job from start to finish. That way you're free to believe they care about you and like you. But when they make it so obvious that they're fishing for tips, it's hard to want to tip them at all.
But here's the payoff... this is often the impression that evangelism makes on the world. We have an agenda: to boost our numbers, to earn our badges, to seek out the prospects and expand the army of God. This is our sacred duty, and we'll do anything to accomplish it, by gum! Even pretending we like you! Whatever gets the job done...
Come on, world... just look how hard we've worked to serve you well, and all the time with a big, toothy grin on our faces. And we ask nothing in return, except a paltry tip of 10%.
And we better get it, too, or you never know... one of us might just spit in your communion cup.
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